Tag: Marketing

Event Trends 2014

The event industry is constantly evolving.  Last year we wrote a blog post on Conference Trends 2013.  Reading back over the post we think that we predicted the year ahead fairly accurately (even if we do say so ourselves!) and…

Social Media for Women

On 26th November 2013 I will be speaking at Social Media for Women 2013 (#SM4W13), in Preston, Lancashire.  Everyone, male and female, can attend the conference but the line up of speakers are all female. A recent survey conducted in the UK…

Outbound Marketing is Dead

LEAD at Lancaster University Management School recently held a reunion for past students.  Becki was excited to return and hear from Nathan Smith of Smith and Smith PR.  Nathan gave a presentation entitled “Outbound Marketing is Dead: An Introduction to Inbound…

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